Echo Eats: McDonald’s BTS Meal
Background
Since the Famous Order Program first started, McDonald’s has successfully launched multiple successful partnerships with household names such as J Balvin and Travis Scott. Most recently, McDonald’s recently joined forces with the Korean boyband, BTS to launch another edition of their celebrity collaboration meals. While the fans of BTS which are collectively known as ARMYs rejoiced, one is then left with the question as to what led to the collaboration? In an interview with Sirius XM, it was revealed that the boys have had a long history with McDonald’s ever since they were trainees. In a statement, Jungkook described McDonald’s as the friend who has always been there for him with burgers, fries and soft drinks providing the perfect definition of happiness for him.